Opyrus Blog for Authors and Writers

Published On Sep 27, 2014

How to Build and Market Your Non-Fiction Book: Articles and Essays!

Whether you're just starting to plan your next non-fiction book or you've got a polished manuscript you're about to self-publish, writing and publishing shorter articles on the same topic can be a great way to generate interest and enthusiasm for...

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Published On Oct 27, 2014

5 Tips to Create a Book Signing: Plus How to Achieve Awesome!

A Perfectly Acceptable Book Signing

Your first book signing is an exciting time to connect with your audience authenticity while author marketing. While the majority of book sales today take place online, book signings have an important place in...

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Published On Sep 27, 2014

How to Use Rafflecopter to Increase Book Sales: A Novel Idea...

How do you get more eyes on your books, increase your mailing list, and cause your readers to talk about you? One of the best ways to do it is to run a raffle or giveaway, and Rafflecopter makes this a very simple process. You won't have to worry...

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Published On Feb 17, 2015

Energize a Tribe of Readers on Pinterest: A Core Author Strategy

As a writer, your tribe is your core group of fans that buy every book you publish, spreading the word to friends and family and growing your reader base without you having to lift a finger. It's been said that if a writer has a tribe of 1,000 fans...

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Published On Sep 27, 2014

Author Tweeting: Top Tips to Tweet Your Way to Better Book Sales

While Twitter can be looked down upon by some writers as shameless self-promotion, a rising tide of self publishing authors are turning to the tweet to market their books, engage with readers, and put a human face on the scribe behind the book.

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Published On Sep 27, 2014

5 Places to Grow Your Author Clips: The Meat and Potatoes

Writing and self publishing a book is a huge deal, but don't stop there! Boost your cred with shorter clips to generate interest for your work, establish an online presence for your readers, and connect with powerful opportunities. These are some...

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Published On Sep 27, 2014

How to Create Your Own Blog Tour: A "Core" Self Publishing Event

In today’s virtual world, self published authors can take their promotion on the road without ever leaving home. Book tours are a keystone of a book marketing strategy. Going from city to city, authors shake hands and sign copies of their latest...

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Published On Sep 27, 2014

4 Reasons to Stop Submitting and Start Self-Publishing: Believe!

Enduring rejection after rejection from agents and editors after you've worked so hard to polish and perfect your book can be demoralizing. Self-publishing stops the negative cycle and get you back on track to do more of what you value most:...

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Published On Sep 27, 2014

Publish for your Reading Audience: Find the Fish and Feed Them!

It's not enough to be a good storyteller and an excellent writer in today's world. Now, more than ever you need to hit a specific demographic to generate large sales. Traditional publishing houses have relatively strict definitions about the...

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