You can't judge a book by its cover. Well, yeah, you can, and millions of readers do it every day online or in the bookstore when deciding what new books to buy. You can write the best new novel of the decade, but if it doesn't look attractive...
Your author website is your base of marketing operations. You may decide to use Twitter over Facebook, love Pinterest and dislike Instagram, but every serious author needs a website to keep in contact with their fans and prospective readers. Do a...
Almost every single reader looks for it, but many writers don't even bother to include it. It's the back matter, and it can be one of your most powerful marketing tools. Those random-looking pages that come after the end of the book can help to...
Readers are creatures of habit. They'll pick up a Stephen King or John Grisham book and buy it, just because they've read and liked earlier books by the same author. They're a known entity; King with his horror and Grisham with lawyer thrillers. In...
The Opyrus team operates with the belief that there is a better way to enable writers around the world to get their word out. Our understanding of author’s needs and how to help them on their journey serves as a guiding light as we continue to innovate and provide a balance of technology and human touch in our platform.
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