Opyrus Blog for Authors and Writers

Published On Oct 27, 2014

What Self-published Authors Should Do About a Bad Review

A bad book review is not uncommon and it will not be your last!

There is one truism that all self-published authors must accept -- not everyone is going to like what you write. The good news is a bad review at least means someone is reading your...

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Published On Sep 27, 2014

How to Throw a Book Launch Party for Sales Out of the Gate

Whether you're an independent self published author or you go the traditional route, a big part of your writing job is going to be marketing your book after it's published. Word of mouth is crucial for any book's success, and one of the best ways...

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Published On Aug 12, 2015

How to Create a Winning Formula in Your Non-Fiction Niche

Readers usually search for non-fiction books because they're looking to solve a problem or answer a question. They search for their books by keyword: growing vegetables, puppy training, sailboat building. Unlike fiction authors, people who write...

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Published On Sep 27, 2014

4 Ways to Ring in the Holiday Season with a Book Marketing Strategy

‘Tis the season ... That’s right, it might still be warm outside, but the holiday shopping season is approaching fast. Savvy self-published authors know this is the time to craft your strategy and begin to put your book in the spotlight. Retailers...

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Published On Sep 27, 2014

4 Tips On Using Instagram to Motivate Book Purchasers

What Does Your Instagram Account Say About You? 

Lifestyle shots are just part of creating a persona on Instagram. Fans love to see what an author's life is like, but are you posting photos that actually motivate your fans to purchase your book?...

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Published On Oct 27, 2014

It’s An Even More Amazing Time To Be a Published Author!

  AudioBlog

It is now been almost four years since I said “What an amazing  time to become a published Author”. And you know what, today it’s even better!

The power you now have to share your work on global scale is truly amazing. The potential to...

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Published On Sep 27, 2014

5 Things Outlander Teaches Authors About Persevering

When it was first published in 1991, Outlander became a worldwide best seller. This romantic tale of a woman who fell through time and the Scotsman she falls in love with is filled with authentic details of 18th century Highland life. Fans have...

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Published On Sep 27, 2014

4 Tips On Alter Ego Marketing to Bring Your Character to Life

Imagine going online and finding Katniss Everdeen's tweets, Hermione Grainger's Pinterest boards, or T.S. Garp's Facebook posts. If you're a fan of their stories, you'd follow along, adding them to your favorites lists and perhaps sharing...

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Published On Sep 27, 2014

Self Publishing Success: 3 Key Actions To Find Your Readers

Every writer has dreams of being the next Stephen King, or at least the next Hugh Howey, but there are no guarantees what book is going to become a raging success and which one will sit on the shelves. You may not be able to find the golden key...

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