Opyrus Blog for Authors and Writers

Arthur Gutch

Recent Posts

Published On Apr 28, 2015

13 Tips for Authors to Take Social Media to the Next Step

Whether you love working on your social media presence or you think it's a huge waste of time, the fact is as a busy author or writer you probably don't have enough of a showing on any of your sites to make a really big impact on your sales. Every...

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Published On Apr 24, 2015

How to Use Amazon to Choose Your Non-Fiction Title

When it comes to selling your non-fiction titles, it's all about discoverability. Basically, what it means is that the easier it is for your readers to find your book, the more your book will sell. Sadly, the quality of your prose really doesn't...

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Published On Apr 22, 2015

10 Author Focused Apps You Never Knew You Needed

Whether Android or iPhone, a vast majority of authors and writers have smart phones or tablets with access for downloading and using apps. If you think of Angry Bird or SnapChat when you think of phone apps, you're missing out on some of the most...

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Published On Apr 16, 2015

Hook Your Reader With Book Design Tips to Write By

The hard part is coming up with the story, right? It’s true, developing the meat of your book is the hard part creatively, but it’s not the only thing you need to worry about as a self-publishing author. Hooking a reader is as much about visual...

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Published On Apr 14, 2015

Slideshare: A Unique Book Marketing Tool for Non-Fiction Writers

Authors looking around to market their books can find dozens of spots that promote fiction of all types, fortunately non-fiction writers also have specialized sites they can promote to their target audience. One the best and easiest to use exists in...

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Published On Apr 9, 2015

Revisiting Facebook: New Methods for Book Marketing

Traditionally, to use Facebook as a book marketing tool you would make an author page, then set about getting as many likes as possible. In the long run, though, this plan is great for gathering your fans together in one place. Increased sales...

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Published On Apr 7, 2015

How to Increase Book Sales by Optimizing Your Categories

Imagine being able to go into a bookstore and choose which shelves your book will be featured on. When you write and publish an eBook, that's exactly what you can do. All the book selling sites separate books by category, just like physical...

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Published On Apr 3, 2015

How To Write a Killer Book Blurb: The Non-Fiction Edition

Unlike fiction readers, people who buy non-fiction books are looking for information. They may be curious about facts or have a problem they want to fix, but they're all looking for factual answers to some question. Your book blurb's job is to...

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Published On Mar 31, 2015

5 Key Elements Of An Ideal Fiction Book Blurb

Book blurbs -- those short paragraphs on the back cover of your book or on your sales page online. Those few words might be the most important writing you do. You can have the next great American novel in your grasp, but if you don't convince anyone...

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