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Authors- check out these books for great book marketing and promotion ideas! Talk Radio for Authors: Getting Interviews Across the U.S. and Canada, by Francine Silverman is your guide to connecting with the producers of talk radio shows through North America. Fran’s book covers both Internet and live talk radio shows, organizing 230 shows into 40 categories that highlight each show’s primary focus and the demographics of their listening audience. There is also information about show hosts, the radio stations, themes, and guest criteria. Fran’s personal opinions add a unique insight into the book promotion aspect of broadcasting today. Grassroots Marketing for Authors and Publishers, by Shel Horowitz. “Grassroots Marketing for Authors and Publishers, by book marketing expert Shel Horowitz, presents a marvelous array of real world marketing efforts based on his decades of professional experience. This book will benefit every author and publisher by helping them to understand the dynamics of effective marketing to sell more books. After all, successfully selling more books is what book marketing is all about, and that’s what Shel’s book is clearly all about!!!” |