Use Amazon’s Search Inside the Book Feature to Sell More Books

by Sherrie Wilkolaski

If you’ve gone to Amazon to buy a book, you’re probably already aware that you can take a sneak peak, or “search inside the book” before you place an order.  Have you noticed that sometimes there isn’t a preview available?  If there isn’t a preview available, then Amazon has not be provided that information at the time the book was published.  The Search Inside the Book  preview must be submitted to Amazon by the publisher, or if the author is self-publishing this task falls into their lap before it will show up and be available for viewing.

How do you submit a file to Amazon for the Search Inside the Book feature?

Amazon provides very easy instructions on how to get your files to them, for both eBooks and printed books.  Follow their step-by-step instructions provided on their site, here is the link:

http://www.amazon.com/gp/help/customer/display.html?nodeId=13685751

Why would you want to use the Search Inside the Book feature?

This feature provides a potential reader a true look at what they will be getting before they order a copy of your book.  Nothing is worse than having someone buy your book and then they post a negative review because the book was not what they expected.  Personally, I don’t like to buy a book without taking a look at the table of contents.  

Can you activate your Search Inside the Book Feature after your publication date?

Yes!  If you’re just learning about this fabulous marketing tool and your book was published a while back, don’t worry.  You can activate your Search Inside the Book Feature at any time.

How long will it take before the Inside the Book Feature will be active on Amazon?

Amazon is very good with their turnaround time, so you should see your book file preview up on your Amazon book page within a few weeks of delivering to Amazon your book file.

This is such a powerful marketing tool for every author, make the most of it!  Check out our free eBook, "Authors Guide to Using Amazon" click below to download.